Munken Paper for Jeremy Deller’s Beautiful Catalogue ‘All That Is Solid Melts Into Air’
All That Is Solid Melts Into Air: Jeremy Deller (Hayward Publishing) is the beautiful publication accompanying a new touring exhibition which opened at Manchester Art Gallery. Printed on Munken Pure 150g, this catalogue has been created and designed by London based design agency, A Practice for Everyday Life (APFEL).
In the exhibition, Turner Prize-winning artist Jeremy Deller examines the effect that the Industrial Revolution has had, not only on the British landscape and economy, but also on the consciousness and culture of the people. Deller explores the roots of working-class musical culture, from nineteenth-century industrial folk to glam and heavy rock music in the 70s and 80s.
This superbly illustrated publication features a vast range of objects and images, including new work by Deller, historical paintings depicting factories and forges, political tracts, poems and popular ballads against exploitation.
Graphic design studio APFEL explain the rationale behind choosing Munken Pure for the catalogue: “We chose Munken Pure for this project as the warm cream shade suited the subject matter whilst the smooth uncoated surface takes images extremely well - this was important, as the book takes the form almost of a visual essay. We felt it struck the right balance between the historic and contemporary nature of the subject matter”.
Touring exhibition details: Manchester Art Gallery 11 October 2013 to 19 January 2014; Nottingham Castle, Nottingham 31 January to 22 April 2014; Mead Gallery, University of Warwick 3 May to 21 June 2014; Laing Art Gallery, Newcastle 12 July to 26 October 2014
All That Is Solid Melts Into Air: Jeremy Deller is published by Hayward Publishing.
Special exhibition price £12.99 (RRP £14.99)
Rob Slowe, Managing Director for Arctic Paper UK said
“I am thrilled that APFEL have chosen Munken Pure for this beautiful project. With its smooth uncoated cream surface and outstanding print qualities, Munken was the ideal platform to convey the unique character within this fabulous publication.”
Monday, 13 Jan, 2014